🪑 Operation Storefront
Turning Empty Spaces into Homes
Operation Storefront is an initiative of The Esther Project, Inc., providing gently used hotel and residential furniture to women transitioning out of homelessness. Through community donations and volunteer support, we help create furnished, welcoming homes for women rebuilding their lives.
We are giving away Christmas Bundles of Love to newly housed women who have recently transitioned to home after a journey of homelessness. People can give by dropping off at the South East Area Coalition 1255 University Ave. Rochester, NY Drop off your donations
Eligibility
To qualify for support through Operation Storefront:
Must identify as a woman
Must have experienced homelessness within the past year
Must be referred by a Case Manager or Social Worker
How It Works
Referral Request
Case Managers or Social Workers should email
📧 theestherprojectrochester@gmail.com
to begin the process.Complete Referral Form
A short referral form will be emailed to you after your initial request.Scheduling Pickup
Once reviewed, we will contact you to coordinate a furniture pickup appointment.
Requests are fulfilled in the order they are received.Transportation Option
If your client or agency can provide your own transportation or manpower, this may help expedite delivery.
Important Note
Operation Storefront relies on donations from hotels, furniture partners, and community members.
Inventory availability varies — we do our best to match each client’s needs with available resources.
💜 Want to Support Operation Storefront?
Your donations and volunteer help make this work possible.
Purchase from our Amazon wishlist or Volunteer Today